Untap your Audience
The entertainment industry's intelligent search engine.
Discover how Katch is making genre obsolete, providing programmers and streamers unparalleled insight into why we like what we like.
Utilize the Katch Media Genome, our proprietary data set, to understand the unique, personalized reasons why your customers like your content.
WHAT WE OFFER
Our Solutions
Taste Driven Advertising Campaigns
Build messaging and marketing campaigns informed by audience taste in content with insights derived from the Genome. Katch-enhanced audience segments allow for fully integrated targeting and ad buying.
Media Market Intelligence
Understand the cultural dynamics of the marketplace to plan content development, licensing, and acquisition.
Product and UX Enhancement
Increase subscriber trust and platform engagement via superior and transparent recommendations combined with novel search and discovery experiences.
Multidimensional Content Curation
Comprehend multiple dimensions of your content library to drive a more compelling and tailored programming strategy.
Expose Hidden Audiences
Uncover audiences obscured by traditionally broad classifications like genre or mood. Go deeper into the different dimensions of your audience's aspirations, values, and aesthetic preferences.
Improve your Targeting and Increase Profitability
Using human-powered AI, Katch has developed a new standard for content, a language capturing every media layer from cinematography and context to directorial approach and score.
In today’s crowded film and TV markets, Katch illuminates why certain films and TV shows are likely to resonate with audiences, and where.
Your audience is complicated and so are their tastes.
World War II- 1940s
- Strong Male Lead
- War
Mud
Get beyond genre
Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.
Built by industry leaders, for industry leaders.
The Katch team features former executives of Pandora, Netflix and Lionsgate.
Insights at the Speed of Cultural Relevance
Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.
Insights at Every Stage of Development
The Katch genomic algorithm is engineered to deliver next level insights on media at any phase of a project from script to final cut.
Get beyond genre
Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.
Built by industry leaders, for industry leaders.
The Katch team features former executives of Pandora, Netflix and Lionsgate.
Insights at the Speed of Cultural Relevance
Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.
Insights at Every Stage of Development
The Katch genomic algorithm is engineered to deliver next level insights on media at any phase of a project from script to final cut.
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