Unlock your Audience

Unlock your Audience

Discover how Katch is making genre obsolete, providing programmers and streamers unparalleled insight into why we like what we like.

Utilize the Katch Media Genome, our proprietary data set, to understand the unique, personalized reasons why your customers like your content.

WHAT WE OFFER

Explore the Genome

38 commonalities found

Click 1 Film + 1 Series for Insights

Spiderman: NWH

CODA

Sunset Blvd

The Wheel of Time

The Good Place

Killing Eve

A True Hero’s Story

A Courageous Lead

The Squad on a Mission

Things are Not What They Seem

An Adventure Story

The Confronting of a Moral Dilemma

The Risky Gambit

Sophisticated Filming & Editing

A Triumph of the Underdog

A Sad Ending

+ 72 other traits

A Battle of Good vs Evil

Imaginative & Creative Storytelling

Serious and Thought-Provoking

The Threat of Armageddon

An Epic & Magic-Based Fantasy

+ 89 other traits

The Confronting of a Moral Dilemma

The Squad on a Mission

A Character-Driven Story

The Unfolding of Intellectual Themes

A Battle of Good vs. Evil

A Courageous Lead

Things are Not What They Seem

The Risky Gambit

Sophisticated Filming & Editing

A Story of Male Bonding

+ 72 other traits

The Tale of a Flawed Hero

A Loveable Lead

Imaginative & Creative Storytelling

An Eccentric Performance

A Tale of Moral Uncertainty

+ 44 other traits

A Tense Mood

The Risky Gambit

A Tale of a Flawed Hero

A Character-Driven Story

An Eccentric Performance

The Confronting of a Moral Dilemma

The Squad on a Mission

Things are Not What They Seem

Sophisticated Filming & Editing

A Comic-Book Superhero Fantasy

+ 72 other traits

The Tale of a Flawed hero

Imaginative & Creative Storytelling

An Eccentric Performance

Serious and Thought-Provoking

A Dramatic Feature

+ 66 other traits

A Female-Driven Story

Serious and Thought-Provoking 

A Story of Self-Discovery

A Coming of Age Story

Sophisticated Filming & Editing

A Character-Driven Story

A Courageous Lead

A Lovable Lead

The Performing Arts

The Confronting of a Moral Dilemma

Portrait of a Loving Family

An Impactful Song-Based Soundtrack

+ 58 other traits

A True Hero’s Story

The Squad on a Mission

A Battle of Good vs. Evil

Things are Not What They Seem

Imaginative & Creative Storytelling

Serious and Thought-Provoking

+ 89 other traits

A Lovable Lead

The Confronting of a Moral Dilemma

The Unfolding of Intellectual Themes

A Small-Town Tale

A Story of Self-Discovery

A Courageous Lead

The Performing Arts

Portrait of a Loving Family

An Impactful Song-Based Soundtrack

A Cinderella Story

+ 58 other traits

The Tale of a Flawed Hero

The Squad on a Mission

Imaginative & Creative Storytelling

An Eccentric Performance

Things are Not What They Seem

+ 44 other traits

A Courageous Lead

Virtuosic Acting

A Character-Driven Story

An Impactful Song-Based Soundtrack

The Triumph of the Underdog

A Lovable Lead

The Performing Arts

The Confronting of a Moral Dilemma

Portrait of a Loving Family

A Bright and Uplifting Mood

+ 58 other traits

The Tale of a Flawed Hero

The Risky Gambit

Imaginative & Creative Storytelling

An Eccentric Performance

Serious and Thought-Provoking

+ 66 other traits

Serious and Thought-Provoking

A Context-Driven Story

A Cinematically Lush Film

An Aesthetically Rich Experience

An Existential Crisis

The Tale of a Flawed Hero

A Tale of the Wealthy Class

The Performing Arts

An Eccentric Performance

Sophisticated Filming & Editing

+ 54 other traits

A True Hero’s Story

The Squad on a Mission

A Battle of Good vs. Evil

Things are Not What They Seem

Imaginative & Creative Storytelling

+ 89 other traits

The Tale of a Flawed Hero

An Eccentric Performance

A Dry / Witty Script

A Context-Driven Story

The Risky Gambit

A Tale of the Wealthy Class

The Performing Arts

Sophisticated Filming & Editing

Serious and Thought-Provoking

Virtuosic Acting

+ 54 other traits

A Lovable Lead

The Confronting of a Moral Dilemma

The Squad on a Mission

Imaginative & Creative Storytelling

A Battle of Good vs. Evil

+ 44 other traits

The Tale of a Flawed Hero

An Eccentric Performance

Serious and Thought-Provoking

A Dark and Disturbing Mood

A Psychologically Unstable Lead

A Tale of the Wealthy Class

The Performing Arts

A Dangerous Affair

A Cinematographic Statement

An Artist’s Story

+ 54 other traits

A Courageous Lead

The Risky Gambit

Imaginative & Creative Storytelling

A Tense Mood

A Disturbing Experience

+ 66 other traits

START OVER

Our Solutions

Expose Hidden Audiences

Uncover segments obscured by traditionally broad classifications like genre or mood. Go deeper into the different dimensions of audiences taste.

Media Market Intelligence

Understand the cultural dynamics of the marketplace to plan content development, licensing, and acquisition.

Product and UX Enhancement

Increase user trust and platform loyalty via superior and transparent recommendations combined with novel search and discovery experiences.

Multi-Dimensional Content Curation

Comprehend multiple dimensions of your content library to help design a more focused experience for your viewers.

Taste Based Advertising Campaigns

Build messaging and marketing campaigns informed by audience taste and values with insights derived from the Genome. Audience segments allow for fully integrated targeting and ad buying.

Expose Hidden Audiences

Uncover segments obscured by traditionally broad classifications like genre or mood. Go deeper into the different dimensions of audiences taste.

Media Market Intelligence

Understand the cultural dynamics of the marketplace to plan content development, licensing, and acquisition.

Product and UX Enhancement

Increase user trust and platform loyalty via superior and transparent recommendations combined with novel search and discovery experiences.

Multi-dimentional Content Curation

Comprehend multiple dimensions of your content library to help design a more focused experience for your viewers.

Taste Based Advertising Campaigns

Build messaging and marketing campaigns informed by audience taste and values with insights derived from the Genome. Audience segments allow for fully integrated targeting and ad buying.

Use data-driven insights from the Katch Data Cloud to quickly and easily make informed, actionable decisions.

Using human-powered AI, Katch has developed a new standard for content, a language capturing every media layer from cinematography and context to directorial approach and score.

In today’s crowded film and TV markets, Katch illuminates why certain films and TV shows are likely to resonate with audiences, and where.

Request A demo

As seen in

Get beyond the genre

Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.

Insights at the speed of cultural relevance...

Unlike other tag-based approaches, our unique genomic approach allows you to identify related and resonant media for any cultural event in real-time, enabling you to be front and center in the ever changing landscape of cultural relevance.

...and at every stage of
development

The Katch genomic algorithm is engineered to deliver next level insights on media at any phase of a project from script to final cut.

Get beyond the genre

Build more impactful messaging and marketing campaigns across cities, countries, demographics, behavioral segments and tastes to maximize viewership and ROI.

Insights at the speed of cultural relevance...

Unlike other tag-based approaches, our unique genomic approach allows you to identify related and resonant media for any cultural event in real-time, enabling you to be front and center in the ever changing landscape of cultural relevance.

...and at every stage of
development

The Katch genomic algorithm is engineered to deliver next level insights on media at any phase of a project from script to final cut.

Built by industry leaders, for industry leaders.

The Katch team features former executives of Pandora, Lionsgate and more.

Andrew Tight

CEO / Co-founder

10+ Years Producing
Profitable Movies. Produced
10 movies with Lionsgate

Dr. Nolan Gasser

Chief Genomic Officer

Former Architect of
Pandora Radio’s Music
Genome Project

John Dicconson

Chief Commercial Officer

Former Business Line
Executive at Experian

Dr. Brett Danaher

Chief Data Scientist

Professor of Data Analytics
at Chapman University

Jacob Clifton

CTO / Co-founder

15+ Years Building Technical
Teams from Data Science to
Movie Production

Kyle Haley

CIO / Co-founder

8+ Years Driving Technical
Innovation and Creative
Content Production

Kristy Strouse

VP of Genomic Operations

Editor in Chief at
Film Inquiry

Jesse Newby

Senior Manager, Data Science

Research Associate
of Data Science at
Chapman University

Jack Kelly

Business Development

Former Business Developer
at Verite Entertainment

Ray Kraus

VP of Product

Former Director of Product
and Managing Director
at Acxiom

Chris Murdough

Director of Data Products

Former TV Analytics Solution
Leader at LiveRamp

Bianca Mangravite

KatchU Program Manager

Former Media
Genome Analyst

Andrew Tight

CEO / Co-founder

10+ Years Producing
Profitable Movies. Produced
10 movies with Lionsgate

Dr. Nolan Gasser

Chief Genomic Officer

Former Architect of
Pandora Radio’s Music
Genome Project

John Dicconson

Chief Commercial Officer

Former Business Line
Executive at Experian

Dr. Brett Danaher

Chief Data Scientist

Professor of Data Analytics
at Chapman University

Jacob Clifton

CTO / Co-founder

15+ Years Building Technical
Teams from Data Science to
Movie Production

Kyle Haley

CIO / Co-founder

8+ Years Driving Technical
Innovation and Creative
Content Production

Kristy Strouse

VP of Genomic Operations

Former Editor in Chief at
Film Inquiry

Jesse Newby

Senior Manager, Data Science

Research Associate
of Data Science at
Chapman University

Jack Kelly

Business Development

Former Business Developer
at Verite Entertainment

Ray Kraus

VP of Product

Former Director of Product
and Managing Director
at Acxiom

Chris Murdough

Director of Data Products

Former TV Analytics Solution
Leader at LiveRamp

Bianca Mangravite

KatchU Program Manager

Former Media
Genome Analyst

GET IN TOUCH

Cinedigm to integrate Katch's genomic data into Cineverse streaming service

Cinedigm Corp (NASDAQ:CIDM) Chief Technology Officer Tony Huidor and Katch CEO Andrew Tight discuss how Katch's Genomic Traits are going to enhance Cinedigms' content discovery.

WATCH ON YOUTUBE

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